Huawei European Press Launch

Role
Integrate that “extra” digital touch of into the setting & flow of the event
Amaze invitees with innovative and interactive technology
Overall event production

 

Goal

Create a unique, inspirational and highly technological setting for the official Huawei P8 & Honor Launch. By launching new products in a spectacular and innovative way, Huawei positioned itself as a leading tech company and customers, partners and stakeholders were amazed.

Tools

Innovative plenary sessions
Experience room showcasing brand activations, interactive screens, interactive led walls

Augmented reality, hologram, kinetic technology, treadmill experience
Innovative photo activation with green screen

Results

We provided an innovative event with a personal approach, by welcoming visitors in a universe where new products are showcased in an innovative and memorable way, to highlight the new features of each product.

Client

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